Have you heard of Digital Marketing? With the explosion of digital technology – including popular and wide use of computers and smartphones – companies started to explore new marketing tactics. Hence, digital marketing was born.
The basic idea of Digital Marketing is promoting a different set of brands to the customers through the internet and social media platforms. It is also known as “Online Marketing”. It can be of many forms like online videos, display advertisements, and social media posts. Typically digital marketing is referred to as marketing operations that resemble on a computer. Digital Marketing is often compared to “Traditional Marketing” like magazine advertisements, billboards.